Tag Archives: Twitter

Marketing–>Business Success

Social media has enhanced businesses all over the world. Social media has helped businesses market their brands. With the use of social media, their fans and followers have significantly increased.

First, lets talk about how Kylie Jenner’s use of social media helped her market her business. Kylie is a prime example of a business women who used her social media to market her business.

In the fall of 2016 Kylie Jenner launched her cosmetics line, called Kylie Cosmetics. Kylie’s cosmetic line started off with just a few lip kits but quickly turned into so much more. Kylie now has created eye liners, blushes, eyeshadows and so much more.

So, how did an 18 year old create such a massive business so fast? The answer to this is simple. She used social media to market her new business.

Kylie Jenner has 20.1 million twitter followers. With that many followers posting about her business would be extremely beneficial to her sales.

With this tweet, all of her followers will be aware about an upcoming launch and will rush to get onto her website before it all sells out. Kylie Cosmetics also has a twitter account with over 500k followers. Her twitter account is not the only social media account that she uses to promote her business. Kylie uses Instagram as a big marketing tool. Kylie currently has over 90 million followers. She is one of the most famous teens in the world. The younger generation looks up to her which explains why she has so many followers. When she Instagram’s that she is launching a makeup line people are going to want to be the first ones to get it.

This year Kylie decided to launch a holiday edition cosmetic line. When it sold out so quickly she would make deals with her followers, so they would try again to purchase the holiday edition.

This is a great marketing strategy. Not only is this a great deal but by Kylie posting this on her Instagram millions and millions of her loyal fans will see it.  Kylie also made a Kylie Cosmetics Instagram account where she also posts about the new things she is creating. This account already has over 12 million followers.

So Kylie Jenner promotes her business on twitter and Instagram. However, she also takes advantage of her snapchat to market her business. On snapchat she will let her fans know when she is creating something new and when it will be launching.

Kylie’s business has only been around for a year and a half and it is already so big. Her marketing strategies have definitely played a big role in the success of her business.


The Gamble of the Stock Market

Investing in stocks is always a huge gamble. The stock market can crash at any second. At one moment it is doing really well and the next it’s not.

Making blind trades is not always the way to go when investing in stocks. It is important to do research and keep up with how the stock market is doing. Using all the tools that google has to offer is very helpful in researching stocks. I was part of an online simulation stock competition where I had to invest in stocks and options. I used Google Alerts to find out new information about different stocks to invest in.


When bigs things happen to a company it’s important to know before deciding if you want to invest in the stock or not. Apple has had many ups and downs throughout the year. After the release of the iPhone 7, Apple fell 2.67%. Normally shares of Apple fall the day of the launch. However, with the the launch of the iPhone 7 the stock rose and plopped the day after the big launch.


Twitter is also a very useful way to keep up with stocks. It is a great way to keep up with trends and to know what is going on in the world.

According to the Tweet made by Stanislav Drastich, Apple is predicted to be a very good stock to invest in.

When investing in a stock it is important to have a grasp on what the company is and does. For example, I would invest in stocks such as Apple, McDonalds, and Starbucks given that they are predicted to do well in the future or have a had a decent trend in the past. It really is important to look at how the stock has done in the past. The past is often a great indicator on how it will be in the future.

There are seven stocks in particular that should not be on anyones list to  buy. Sprit Corp. is high up on the list of stocks not to buy in 2017. It produced great earnings in 2016, however Sprint is still extremely indebted and unprofitable.

From my three month competition I have found that Google was the most helpful tool in researching stocks. Google trends would show me the interest over time for specific stocks in various countries. Without the research I did i would have done significantly worse in my competition.